With more than 25 years of experience practicing in the area of trademark law, Robyn Lederman specializes in global branding strategy, trademark and domain name counseling, clearance, protection and enforcement for start-ups to Fortune 500 companies. Robyn works extensively with company legal, marketing and business...
With more than 25 years of experience practicing in the area of trademark law, Robyn Lederman specializes in global branding strategy, trademark and domain name counseling, clearance, protection and enforcement for start-ups to Fortune 500 companies. Robyn works extensively with company legal, marketing and business development groups to devise cost-effective strategies to achieve marketing goals. She works with her clients on issues involving anti-counterfeiting, copyright, domain name recovery, IP due diligence, licensing, trade dress and unfair competition. She represents clients in varied industries including agricultural, automotive, bio-tech, consumer products, cosmetics, entertainment, financial services, high-tech and homeland security.
Along with managing U.S. trademark portfolios for her clients, Robyn has significant experience in obtaining trademark protection for her clients worldwide. Prior to Brooks Kushman, Robyn worked for more than seven years at a law firm in Israel as a trademark attorney and maintains her professional relationships in what has become known as “the start-up nation” by visiting clients and colleagues each year to keep them apprised of IP developments in the U.S.
Robyn takes a special interest in connecting and creating partnerships between Israeli clients with Michigan universities, investors, and economic development organizations. She enjoys working with companies based in Israel that are expanding into the United States. Robyn is also on the Board of the Michigan Israel Business Bridge, a non-profit, member organization whose mission is to promote business and investment opportunities between Michigan and Israel
Outside of Brooks Kushman, Robyn is very active in the community, educating young companies and start-ups on the practical impact of trademark law. She served for years as a mentor for Bizdom, a Detroit based business accelerator, where she often presented on how to effectively select names and build brand identity. Robyn is a Hamilton junkie who loves to brag about Detroit’s revival. She is in awe of Sheryl Sandberg, and continues to provide strong support for her alma mater, with all three children attending Michigan State University at the same time – Go Green!
Practice Areas & Industries
J.D., Benjamin N. Cordozo School of Law
B.A., Michigan State University
State Bar of Michigan, Intellectual Property Section
State Bar of New York
International Trademark Association (INTA), U.S. Parallel Imports Subcommittee
Founding Member & Executive Board Member, Michigan Israel Business Bridge (MIBB)
Board Member, Jewish Family Services
Board Member, Hillel of Metro Detroit
Past Board Member, Jewish Education Division of the Jewish Federation of Metropolitan Detroit
Past Fetter Fellow, Jewish Federation of Metropolitan Detroit
Board Trustee, Jordan`s Partnership for a Cure to Fight Crohns & Colitis
“World Trademark Review 1000 Recommended individual,” Intellectual Asset Management, 2015-2016
“Leader in the Law,” Michigan Lawyers Weekly, 2014
“Top Lawyer,” DBusiness Magazine, 2013, 2016
“The Comeback Award,” Presented by ePrize to Recognize Return of Detroit Talent to Michigan
Five Brooks Kushman Shareholders Recognized As Trademark Leaders, Firm Earns Gold Honor In World Trademark Review 1000 Listing
SOUTHFIELD, Mich. – Brooks Kushman has been recognized as a gold-standard trademark firm for the fifth consecutive year by Intellectual Asset Management’s (IAM) annual World Trademark Review 1000. Of the Michigan firms listed in the directory, Brooks Kushman is once again the only firm listed as a gold-standard trademark firm. The guide recognizes the world’s top...
SOUTHFIELD, Mich. – Brooks Kushman is pleased to announce Shareholder Robyn Lederman has been appointed to serve as Co-Chair of the firm’s Trademark practice. Lederman joined Brooks Kushman in 2002 and has been instrumental in growing and developing the firm’s global footprint and expertise in trademark law. “We expect great things from Robyn as she moves...
Five Brooks Kushman Shareholders Recognized as Trademark Leaders, Firm Earns Gold Honor in World Trademark Review 1000 Listing
SOUTHFIELD, Mich. – Brooks Kushman has once again been recognized as a gold-standard trademark firm for the fourth consecutive year by Intellectual Asset Management’s (IAM) annual World Trademark Review 1000, a guide that recognizes the world’s top trademark law firms and practitioners in key jurisdictions. Of the Michigan firms listed...
SOUTHFIELD, Mich. – Brooks Kushman has been recognized as a gold-standard trademark firm for the second year by Intellectual Asset Management’s (IAM) annual World Trademark Review 1000, a guide that recognizes the world’s top trademark law firms and practitioners in key jurisdictions. Of the Michigan firms listed in the directory,...
SOUTHFIELD, Mich. – Brooks Kushman, intellectual property and technology law firm, is now listed in Intellectual Asset Management’s (IAM) annual World Trademark Review 1000, a guide that recognizes the world’s top trademark law firms and practitioners in key jurisdictions. The 2015 IAM World Trademark Review 1000 issue marks the first time...
SOUTHFIELD, Mich. – Brooks Kushman Shareholder Robyn S. Lederman will serve on a panel discussing ‘Protecting Your Intellectual Property Rights as You Expand Into Global Markets` during the International Trade Administration`s Discover Global Markets Forum in Detroit on Sept. 9. Lederman`s presentation will cover risks and precautions in name selection and...
SOUTHFIELD, Mich., - Brooks Kushman, Senior Trademark Attorney, Robyn S. Lederman will serve as a volunteer mentor to local law students during the National Association of Women Judges` MentorJet program on June 18 at Cooley Law School in Auburn Hills, Michigan. MentorJet is a “speed mentoring” program for law students to network...
SOUTHFIELD, Mich. – Brooks Kushman Senior Attorney, Robyn S. Lederman, has been named a 2014 “Leader in the Law” by Michigan Lawyers Weekly. Lederman, one of only seven women named to this year`s list, will be recognized along with 30 other honorees at the 2014 Leaders in the Law award...
SOUTHFIELD, Mich., - Brooks Kushman Senior Attorney Robyn S. Lederman was recently confirmed for an additional term as vice president of the Michigan Israel Business Bridge (MIBB), a non-profit, member organization whose mission is to promote business and investment opportunities between Michigan and Israel. In this role, Robyn facilitates connections...
Southfield, Mich., October 16, 2012 – Intellectual property law firm Brooks Kushman P.C. is proud to announce that 12 of the firm`s attorneys have been recognized as “2013 Top Lawyers” by DBusiness magazine. The annual list honors the top attorneys in the metro Detroit area in various areas of practice....
Several attorneys selected by global intellectual property association for 2012-2013 term Southfield, Mich., January 3, 2012 – Michigan intellectual property law firm Brooks Kushman P.C. is proud to announce several attorneys have been named to International Trademark Association (INTA) committees for the upcoming 2012-2013 term. This recognition by one of the most influential intellectual...
Robyn Lederman`s Global Expertise Boosts Firm`s Growing Practice Southfield, Mich., September 21, 2011 – Brooks Kushman P.C. is pleased to announce it is expanding its trademark practice with the addition of Robyn Lederman in the firm`s Southfield, Michigan headquarters. Lederman returns to the growing intellectual property law firm where she previously...
In today’s global economy, businesses must have a strategy for protecting their trademarks both domestically and internationally. In this webinar, Brooks Kushman shareholders Robyn Lederman and Kristin Murphy provide practical guidance on best practices for managing a comprehensive trademark portfolio within the confines of any budget. Panelists discussed prioritizing ‘must do’ ‘should...
Open Source Software (OSS) elements are ubiquitous in software today, but few companies have a robust policy for managing OSS in their supply chain. If you sell products that include embedded or application software, attention to legal obligations associated with OSS should be given to the purchasing, development, and sales...
Author, “United States Patent and Trademark Office pilot program takes flight,” Australian Intellectual Property Law Bulletin, September 2012
Author, “Parody and the Trademark Dilution Revision Act: Are U.S. Courts Chewing, Charring and Wiping Away the Rights of Famous Trademark Owners,” INTA Bulletin, October 2009
Author, “Use Snooze You Lose,” Journal of Intellectual Property Law & Practice, 2007
Author, “The Role of U.S. Design Patents for the Diamond Industry,” www.keyguide.net, March 2005
Author, “Make Your Mark in Israel: Registering Your Trademark,” www.technolawgy.com, February 2002
Speaker, “Basic Trademark and Patent Practice for Lawyers and Paralegals,” Institute of Continuing Legal Education, The State Bar of Michigan Intellectual Property Section, October 2017
Panel Speaker, “Additional Market Protection through Trademarks, Trade Dress and Design Patents,” Intellectual Property Resources’ Best Practices in Intellectual Property Conference, May 2016
Panel Speaker, “Trademark Clearance,” Corsearch and Masco, November 2015
Moderator, “Trademark Licensing Panel”, World Trademark Review’s Managing the Trademark Asset Lifecycle, October 2015
Panel Speaker, “Protecting Your Intellectual Property Rights as you Expand into Global Markets,” International Trade Administration’s Discover Global Markets Forum, September 2014
Presenter, “12 Intellectual Property Mistakes & How to Avoid Them,” Brooks Kushman Lunch & Learn, November 2013
Speaker, “Choice Tips for Trademark Selection, Protection and Enforcement,” Oxford Press book launch event, July 2012
Speaker, “Basics of Patent and Trademark Protection,” Bizdom U, October 2010
Speaker, “2007 Update: Five Recent U.S. Trademark Cases In 30 Minutes and Other Tidbits,” Intellectual Property Institute of Canada Annual Meeting, October 2007
Speaker, “Trademark Rights: Clearance, Use and Registration,” American Business Women’s Association, June 2005
Speaker, “Trademark Rights: Clearance, Use and Registration,” Women Lawyers’ Association of Michigan, May 2004